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Faith Driven Consumer is the pathway for living out your faith in the entirety of everyday life—and for joining others in a collective voice that cannot be ignored. Here you’ll find stories, insights, press releases, and engagement campaigns that equip and connect Faith Driven Consumers to take meaningful action in the marketplace and shape culture through conviction.
Stand with Faith-Driven Athletes and Fans
There’s a growing tension in our culture. Athletes are encouraged to speak out—until that expression includes their Christian faith. When it does, the response is often different: silence, pressure, even consequences. That’s why Faith Driven Consumer has launched a national effort: Stand with Faith-Driven Athletes and Fans. Recently, NBA guard Jaden
PR: FDC Launches “Add Us In: Stand with Faith-Driven Athletes and Fans” Campaign
FOR IMMEDIATE RELEASE Date: May 6, 2026 Contact: Chris Stone, Founder, FDC Chris@faithdrivenconsumer.com FAITH DRIVEN CONSUMER LAUNCHES “ADD US IN: STAND WITH FAITH-DRIVEN ATHLETES AND FANS” CAMPAIGNNational petition calls on major professional sports leagues to welcome, embrace, celebrate and affirm Christ-followers with the same visibility and respect extended to other communities RALEIGH, N.C. —
Purchase with Purpose
The marketplace is where faith becomes visible in the most ordinary way: through what we choose, what we support, and what we reward. Every purchase is already a decision. The question is whether it will be intentional. Purchase with Purpose™ is the starting point for Faith Driven Consumers. It is
Impact
If you already know you’re an FDC: Take the next steps!
We do not need to invent new spending. We need to steward the spending we already do in a way that becomes collective and measurable. Travel is the clearest place to start now.
As Faith Driven Consumers act together consistently, other categories will grow too. That is how economic leverage forms—when brands can see consistent behavior, they have a reason to engage. And as utilization grows, leverage grows—leading to broader offers, deeper engagement, and greater impact over time.
One Lord. Three everyday arenas.
Marketplace
How you buy, choose, and support.
Workplace
Secularization didn’t happen only through ideas.
It happened through habits—what was normalized, rewarded, and repeated.
So we respond the same way: faithful habits, repeated together—until faith is no longer treated as private-only.
If that is where everyday life is formed, then where you start matters.